So Facebook is effectively racing against not just Snapchat in this field, but Apple and Google as well, both of which have launched their own AR platforms in addition to baking it new AR features within their respective mobile apps and services.
Facebook's AR technology also faces the hurdle of its self-imposed "walled garden" approach. With this new feature, Facebook is trying to make Messenger as fun as possible during the holiday season, while keeping it competitive with the likes of Snapchat and others.
"We're going to make the camera the first mainstream augmented reality platform", said Zuckerberg when launching Camera Effects.
The new feature will allow you to place 3D objects in your photos, making them appear like it is part of the real world. By opening up its toolkit to developers, Facebook is hoping to take advantage of Snap's reticence to work with third parties.
In order to add a "World Effect", a user would need to open the Messenger Camera from inside the conversation thread and then scroll to choose from the camera effects.
Messenger has multiple stickers including a heart, robot, arrow, and you can also put up word bubbles like "love", "bae", "heart" and "miss you" on the live camera feed. Meanwhile, Apple's ARKit and Google's ARCore give developers an alternative way to build AR into their own apps at the operating system level rather than having to piggyback on Facebook. Facebook is now rolling out World Effects to all of its users around the world. When you move your camera around, the World Effect will stay in the same location. Developers have built animated frames, masks and interactive experiences for augmented reality. Whichever app offers the most and best experiences will be the one people wave in the air to see what's hidden out of view.
USA soldier who fled to North Korea for 'dog's life' DIES
I looked at her one time. "In those grubby, old surroundings, it was like she was from a dream or an entirely different planet". North Korea has acknowledged the abductions and allowed Soga and four others to visit Japan in 2002, where they stayed.
Harry Potter: Hogwarts Mystery Coming to Mobile 2018
Jam City and Warner Brothers Interactive Entertainment have just announced a new official Harry Potter mobile game. Rowling's beloved fictional school to learn how to become a successful member of the magical community .
Alleged 2018 Nokia 6 leaked in TENAA certification
Although this was a good phone, its hardware felt dated and this is something that the Nokia 6 (2018 ) edition will likley fix. At that time, we will find out everything there is to know about the smartphone, including features, prices, and availability.
Israel hits Gaza after rocket fire: Army
Palestinian media claims the Israel Air Force killed two terrorists, and the IDF categorically denies the allegation . Late Tuesday night the military said that an undefined "projectile" was sacked from Gaza towards southern Israel.
Geminids meteor shower peaking overnight
To increase the chances of seeing meteors, choose a site at least 40 miles from a major city, Astronomy.com said. So it's really exciting to see an astronomical event that is accessible to everybody".
First CT flu death of the season confirmed
But remember, the vaccine gives you protection against three or four flu strains, making it more effective. The Health District keeps a list online of pharmacy and drugstore locations where flu shots are available.