This year, in fact, less than half of US internet consumers ages 12-to-17 will use Facebook, the research foresees. While Facebook continues to build monthly users overall, that increase is largely driven by older users, the firm found.
Facebook is still growing, it said, and will reach 169.5 million US users this year, which is growth of just under 1 per cent year-on-year. Around 5.8% of those in the 18-24 age bracket will leave the platform. That prediction was of course, the first time the digital research firm had predicted a decline in usage of any group as regards Facebook. For 2018, eMarketer predicts the number of total Facebook users in the US will reach 169.5 million, up nearly one per cent from 2017.
During Facebook's recent earnings call, CEO Mark Zuckerberg said that the changes incorporated in the platform reduced the average time spent on Facebook, but admitted that this is a cost that the company is ready to pay for the overall good.
That's more than double the "penetration rate" Snapchat had achieved just three years ago. Snapchat already has more 12- to 24-year-old users than Instagram, and is still adding more users in that age range than Instagram, eMarketer says. Instagram is looking to grow to 18.4 million while rival platforms Snapchat and Twitter are set to grow to 16.2 million and 12.6 million respectively.
Instagram will add 1.6 million users ages 24 and younger.
That's even better than Snapchat's expected growth - eMarketer believes it will grow its US audience by 9 percent in 2018.
The same trend is expected to continue into 2019 and 2020, with declines in all segments of United States users under 25, the report added.
The largest growth iwill be among older users, with 500,000 new over-55s expected to join Facebook this year.
A 5.6 percent decline in users between 12- and 17-years-old.
Surely, teenagers aren't going to stop using social media. Further, Broughton thinks that Facebooks' video and photo experience offer a platform that helps them to stay connected with their kids and the grandchildren. Facebook is still growing, but it is older generations who are adding these numbers; commercially this is not as attractive. Notably, 2017 was the first time that analysts expected the company to see a drop in usage for any age group.
HTC smartphone business head resigns
As The Verge points out, Chang was also one of the last remaining high-level executive not to already departed the company. HTC said it is a personal career move, while media reports indicate Chang intends to launch an AI startup in the future.
Damascus warns Israel of 'more surprises' in Syria
During the airstrikes, Syrian surface-to-air missile batteries fired dozens of anti-aircraft missiles at the Israeli jets. Iranian and Iran-backed Shi'ite forces, including Hezbollah , have deployed widely in Syria in support of Assad.
Snow and ice weather warning extended into next week
A snow and ice warning for all of Ireland is in place until midnight on Sunday as temperatures are expected to fall to -3 degrees. Temperatures in the north will be 8C at their highest, with the south-west enjoying slightly higher temperatures of 12C.
South Africa: ANC decides Zuma must go
Zuma has previously said he would obey the instructions of the party but it is not clear whether he will be compliant or defiant. The ruling party wants Deputy President Cyril Ramaphosa to take over from Zuma, who has not responded to an ANC order to quit.
Spurs, Arsenal Divide England in North London Derby
For me, it's a very disappointing result because the priority has to be to get into the Champions League from the Premier League . And former England star Lineker took to social media to celebrate Kane's goal early in the second half at Wembley .
Apple's iOS Code Has Been Leaked and Uploaded to GitHub
Security experts are concerned that after the leak hackers could analyze it closely and find flaws that they could later exploit. The Cupertino, California-based uses a Secure Enclave processor to make jailbreaking nearly impossible, notes DailyMail.